Showing posts with label on site optimisation. Show all posts
Showing posts with label on site optimisation. Show all posts

Tuesday, March 19, 2013

On-page items becoming more important

A recent change on Timber Sash Windows front page text has dropped it about 6-7 places in SERPs, which is the really amazing proof of how important these the on-page optimisation is.

Other examples of the design and the content impacting the SERPs are the VM visual merchandising and office fit out.

What's also interesting is Google's SERP excerpts pointing out which words it's picking up from the specific pages.

And dozens of new BLs don't seem to make up for the lack of on-site factors any more.

--

Check out the other blogs I contribute:Surrey Property Articles | Roofers in Windsor | Visual Merchandising | Timber Sash Windows | Online Marketing

The Subtle Shift in Renting: Why Virginia Water Feels Different in 2026

Scroll through enough listings and they start to blur together. Same angles. Same claims. Same tired phrases. Then something in Virginia Wat...